Reggie Fils-Aime sat down with CBC to talk about Nintendo and the Switch. The first thing he addresses however, is the fun and admiration many Nintendo fans have for him personally at the company. Here’s how he put it:
“I was a fan and a player before I was an executive with the company. I grew up playing the Super Nintendo. My favourite game is The Legend of Zelda: Link to the Past. And for me, it was serendipity.
I think what our fans see is someone who loves the content, who loves the company. I’m passionate about what I do. I’m fortunate that some very creative things come out of my mouth, and then the fan base just takes it and runs with it. It’s been a fantastic journey, now coming up on almost 14 years.”
He then explains the key to the Switch’s success story:
“We wanted to make sure that the consumer proposition was clear and easy to understand — console gaming that you could take with you anywhere and play with anyone. And consumers loved the concept.”
It’s definitely an extremely easy concept to grasp, the question now is… will third parties eventually jump on board?